In this 20-min introduction, discover how Rachel Lea’s passion for fitness led her to create Arketa, a platform designed to elevate the wellness industry through technology and innovation. In this introduction, you’ll learn what sparked the idea for Arketa, the all-in-1 business platform to run and grow modern wellness businesses - from individual instructors to large studios. 

Plus, get a behind-the-scenes look and how it’s making wellness more accessible, along with an exclusive offer for the FBA audience. Don't miss this opportunity to explore what Arketa can do for you!

Together they discuss...

  • (0:56) Rachel Lea's background and passion for the fitness industry.
  • (4:18) What was the defining moment that led Rachel Lea to start Arketa? 
  • (5:13) The two problems technology solves, and does so incredibly well. 
  • (6:08) When something is clean, modern and easy, you naturally save time. 
  • (7:38) What does the customer journey and onboarding process feel like with Arketa? 
  • (12:31) How Arketa increases access to wellness. 
  • (13:40) A roadmap for what all fitness professionals need. 
  • (16:31) Arketa's special offer for the entire FBA Audience!
  • (17:24) A peek behind the curtain - check out the Arketa Demo!
  • (20:37) The best places to learn more about Arketa

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Josh Leve

Josh Leve is the Founder & CEO of the Fitness Business Association (FBA) and SUCCEED! the FBA Virtual Fitness Conference & Expo. With FBA's collective audience close to 100,000 and nearly 70 industry partnerships, its success has translated into Josh being featured in all major fitness publications and a spotlight speaker at IHRSA, Athletic Business, Mindbody BOLD, Club Industry, NSCA, NASM, EMPOWER!, ZUMBA, and many more.

Rachel Lea Fishman

Rachel Lea Fishman is CEO and Co-Founder of Arketa. Her deep understanding of the fitness and wellness industry comes from first-hand experience managing and teaching at a yoga studio. She saw the need for simpler, better tools that make running a fitness business easier instead of more complicated. Combining her passion for this industry with her tech experience, Rachel Lea founded Arketa with a mission to empower fitness business owners by simplifying the tools they need to run their businesses.

Arketa has helped over 1,000 wellness businesses streamline operations, increase revenue, and help owners get back to doing what they love most. Arketa’s comprehensive solution streamlines booking and schedule management, on-demand content hosting, branded websites, a marketing suite, custom-branded mobile apps and a variety of client engagement tools.

Rachel Lea is also a certified yoga instructor with certifications from CorePower Yoga, Group Fitness Training and a 200-Hour Power Yoga Certification from Yoga Alliance.

 

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