Learn proven tactics and tips for getting more inbound leads and better web results from this training session with 97 Display CEO Houston Goodwin. Houston is one of the foremost experts in digital marketing for the fitness industry, and here he illustrates how to build trust with your audience and thereby ensure Google sees your business as THE place to send its users so you can impact your local community.
Key Takeaways:
- 2 things you can do TODAY to improve how your audience sees you
- Inbound vs Outbound leads
- How to make Google send users to your website
- 3 major ways to build trust with your community
- On page SEO vs Off page SEO
Houston Goodwin
Houston Goodwin is the CEO of 97 Display and one of the foremost experts in digital marketing for the fitness industry. He has a heart for helping fitness businesses reach their ultimate potential, and he and his team have partnered with hundreds of businesses in the industry to grow their audience and impact their communities through lead generation, website marketing and SEO.
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